Your choice: Protect your PC. Or don’t.

Spam, spyware, phishing, firewalls…this jargon is confusing to most PC owners. That’s why CA Home/Home Office completely simplified its Internet Security software for 2010, allowing users to run protection with just a few clicks. Our campaign conveyed the power and simplicity of the software by presenting “no-brainer” type choices about stopping online threats. We created everything from online and print ads, point-of-purchase displays, and in-depth product videos.

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